Allergy & Asthma Network is the leading nonprofit patient education and advocacy organization for people with asthma, allergies and related conditions. AAN’s patient-centered network unites individuals, families, healthcare professionals, industry and government decision makers to improve health and quality of life for Americans with asthma and allergies.
In 2014, Allergy & Asthma Network Mothers of Asthmatics found itself in need of a major re-brand. No longer wanting to only speak to “Mothers of Asthmatics” they looked to Six Half Dozen to help them transition towards their new mission to end the needless death and suffering due to asthma, allergies and related conditions through outreach, education, advocacy and research in all types of patients, not just children. Along with a new logo, Six Half Dozenupdated the identity of AAN by created a brand new website from the ground up. This new website is build with a custom WordPress Content Management System (CMS) featuring an integrated Customer Relationship Management (CRM) plugin, Search Engine Optimization plugin and custom mobile theme for optimized viewing all devices. These added capabilities allow them to grow their membership base and increase communication while giving members access to new, valuable resources.