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Strategy

Determining what sets you apart from the competition

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We collaborate with our clients to establish a strategy that’s in line with their branding and objectives. The strategy can often be like a living, breathing entity that changes, grows, and evolves. Whether preparing for and promoting an event, announcing a new initiative, or developing the day-to-day marketing essential for steady growth, we adapt our deliverables to any situation. If the strategy requires a robust social media presence, we’ll create engaging content and get it out there. If it calls for an ad campaign, we’ll craft all the elements needed to get you noticed across every channel, leveraging our team’s full range of talents. With a strong creative approach and the right mix of skills and energy, we curate the content needed to generate excitement and grow your brand.

Goal Identification

Involves understanding and articulating a client’s key objectives, desired outcomes, and priorities. This process ensures that all strategic and creative efforts are aligned with the client’s vision, providing a clear roadmap for achieving success.

Brand Strategy

A holistic approach and comprehensive plan that outlines how a company will build, manage, and communicate its brand to its audience. It encompasses the brand’s mission, vision, values, voice, competitive positioning, and key messaging to create a compelling brand vibe.

Digital Marketing

A component of business strategy that enables companies to effectively connect with their audience in the digital space. By leveraging the use of online platforms and media channels with content that speaks to the target audience, will boost brand awareness and engagement.

Messaging Strategy

Create compelling, relevant, and engaging content tailored to each selected media channel, ensuring consistency in brand messaging across platforms.

Define clear, measurable goals aligned with the overall marketing and business objectives, such as brand awareness, lead generation, or sales increase.

Search Engine Optimization

Enhance website content and structure to improve its visibility in organic search engine results, driving more traffic to the site.

Audience Analysis

Conduct thorough research to understand your target audience’s demographics, psychographics, media consumption habits, and preferences.

What’s your project?

We may be a small company, but we deliver a big impact to our clients. Located in Alexandria, VA, Six Half Dozen thrives on the belief that every project has a variety of solutions and we’re dedicated to creating a customized approach that is just for you.
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Join our team

Six Half Dozen is looking for a talented and motivated intern. We are looking for someone with an eye for design and the ability to take a brief and transform a clients needs into a professional design. Learn the ins and outs of the graphic design business and help produce meaningful work. Needs:

  • Professional or academic experience in web design or graphic design
  • Consistency and attention to detail
  • Passion for design, marketing & technology
  • Expert in Adobe Creative Suite
  • Portfolio required