Trade Associations projects
National Community Pharmacists Association
We partnered with the National Community Pharmacists Association to create a promotional hype video for their 2024 convention in Columbus, Ohio. The hype video is centered around the tagline "GPS: Growth, Performance, Success", with guiding arrows as a signature visual element.
The Navy League of the United States
Navy League tasked us with creating content to help promote their organization and attract new members. We decided to film question and answer interviews with current members, of every level, to give them an opportunity to speak on their experiences. These interviews were then cut into smaller, bite-sized content that could be easily distributed and watched on NLUS platforms.
Club Management Association of America
The Club Management Association of America (CMAA) needed to revamp and refresh their “Club Management” Magazine. We partnered with CMAA to undergo a full redesign including a modern and fresh new layout, better tailored and relevant editorial, and an expert advertising team. The refresh turned out to be a huge success, and resulted in increased ad sales. We were able to leverage our collective expertise to produce a more targeted magazine that furthers the CMAA brand and in turn, bring more value to the members who read it. The magazine is delivered in print, digitally on the website, and via social sharing. The content is repurposed for their podcast as well.
American Sportfishing Association
American Sportfishing Association (ASA) enlisted our services to help bring the Fishing Share the Fun (FSTF) Campaign to life. The Goals of FSTF Campaign include increasing engagement, and expanding the sportfishing community. FSTF is an opportunity to galvanize ASA members by providing the direction and backdrop for members to actively support their strategic goal of growing the sportfishing community. As a trade association, the ASA audience is their members, and the big ask of this campaign is to invite their colleagues, customers and stakeholders to take a friend fishing and share the fun. We created a series of compelling marketing assets and resources to help ASA members easily share and promote this initiative.
American Association of Port Authorities
The 2024 American Association of Port Authorities (AAPA) LATAM Convention of Ports is the leading event for port professionals, terminal operators, service providers, and supply chain partners in South America. We worked to provide LATAM's branding beginning with a comprehensive campaign style guide. From there, we developed a wide range of marketing materials such as promotional videos, brochures, flyers, posters, banners, and social media content, all focused around the promotion of LATAM with the goal of increased event attendance, sponsorship commitments and overall sales.
Women in Government
The mission of Women in Government (WIG) is to amplify the work of female lawmakers. WIG needed a full brand identity refresh to help communicate their mission more effectively. The 6HD team was their creative partner throughout the entire branding process. We were able to capture their vision through logo development and identity design. We extended the brand to social media graphics, templates, marketing collateral and finally, through a new website. We entered this identity campaign into the 29th Annual Communicator Awards and won an Award of Distinction!
Society of Hispanic Professional Engineers
The Society of Hispanic Professional Engineers (SHPE) works to foster Hispanic leadership in the STEM field. Their annual National Conference is a major event drawing nearly 10,000 attendees. We developed the brand experience for the 2023 theme that included: logo design, event microsite, video promotion, print collateral, onsite signage, merchandise and apparel, and digital graphics.






