Katherine Hibbs Pherson and Randolph H. Pherson pioneered the development of critical thinking skills and Structured Analytic Techniques during their careers in the US intelligence community. They founded Pherson in 2003 to establish a community of collaborative-minded individuals—curious, caring, and can-do. The Phersons applied decades of practical experience to develop their own curriculum for analysts in government agencies, the private sector, and academia. The Phersons’ library of 10 publications have become the industry-standard texts on structured analytic techniques and are used by analysts in commercial, government, and academic organizations in more than 40 countries.

When founder of Pawpins, Elle, was ready to switch careers and open her own local pet care business, she came to us to create her brand and establish her image. We were presented with a drawing that she sketched out, a few photos of her adorable pets, and a request to keep it playful and fun, which is what drove our direction. We had a blast developing all the pet related icons and graphic elements that made this pet care business really come to life!! We created everything that Elle needed to promote her services and start building her clientele so that she could be successful from the start. Pawpins aims to provide the highest quality service for pets and their humans, and thus, the branding needed to show off the care, passion and quality that her customers can expect.

Conservation Without Conflict came to us to create everything they needed from scratch. From the logo, website, brochures and more, we were the creative team behind the scenes! Conservation Without Conflict is both a proven approach to conservation and a coalition of public and private partners with highly diverse goals who are united in their commitment to conserving wildlife while keeping America’s working lands working.

For over 25 years, Gold Crust Baking Company has been producing superlative breads and rolls, using ingredients and baking techniques of the highest quality. By positioning ourselves as creative partners, we were able to work with Gold Crust throughout the entire process. Creating both the website and photographing the assets used on the site that could also be used in future projects. Through our partnership, we successfully created and branded a website that captures the warmth and comfort of their product.

The Wildlife Conservation Initiative (WIC) is a voluntary, collaborative partnership between the National Alliance of Forest Owners (NAFO), the U.S. Fish and Wildlife Service (USFWS), and the National Council for Air and Stream Improvement, Inc. (NCASI) to conserve fish and wildlife species on private working forests. We were tasked with creating an interactive and visually engaging website that would encourage visitors to learn more about WCI's mission and provide helpful resources.

The mission of Women in Government (WIG) is to amplify the work of female lawmakers. WIG needed a full brand identity refresh to help communicate their mission more effectively. The 6HD team was their creative partner throughout the entire branding process. We were able to capture their vision through logo development and identity design. We extended the brand to social media graphics, templates, marketing collateral and finally, through a new website. We entered this identity campaign into the 29th Annual Communicator Awards and won an Award of Distinction!

The Society of Hispanic Professional Engineers (SHPE) works to foster Hispanic leadership in the STEM field. Their annual National Conference is a major event drawing nearly 10,000 attendees. We developed the brand experience for the 2023 theme that included: logo design, event microsite, video promotion, print collateral, onsite signage, merchandise and apparel, and digital graphics.

We designed, developed and animated a video that explore the JerseyCAN Frame — which was focused on accelerating learning. Their mission is to ensure that every New Jersey student can graduate from high school ready to enroll in college and succeed in their career. We developed a visual aesthetics that complimented print collateral, using a asymmetric style to compliment the V/O. The video was created to better showcase the inner works of the framework and how they function interdependently but as a whole.

Waypoint Education Partners is a mission-driven education policy and communications firm working at the national, state and local levels. Our goal was to create an impact-focused and professional website to help them launch their new venture that spotlights their work and their clients first and foremost. By letting their impact on the education sector speak for itself, we gave them a platform that speaks to the heart of their work and fulfills their mission from start to finish.

We teamed up with SomaSou to develop a brand that communicates health and wellness while also creating a website, print and social media content to help promote this new health offering. SomaSou is your premier center for medical aesthetics and non-surgical treatment options that focuses on creating a personalized treatment plan for each individual to help meet their personal aesthetic and wellness needs.